Jeff DeGraff on Inside Ideas

How to master a creative mindset

Jeff DeGraff is my guest on Inside Ideas. He is both an advisor to Fortune 500 companies and a professor at the Ross School of Business at the University of Michigan. His simultaneously creative and pragmatic approach to making innovation happen has led clients and colleagues to dub him the Dean of Innovation.

He has written several books, including Leading Innovation, Innovation You, and The Innovation Code. His most recent book, The Creative Mindset, brings 6 creativity skills to everyone and is now available.

“Everyone is creative,” he says. “We are just creative in different ways and in a wide variety of situations. Believing you are creative is the first step to mastering a creative mindset. Once you do that, you can make innovation happen anywhere and anytime.”

Wherever you are on your creative journey, Jeff’s ideas will help inspire new ways of thinking about where you can take it next.

Article from INNOVATORS MAGAZINE.

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